The exterior area naming program for the Bridge Garden uses a centralized map element to provide an overview of landscaping elements and gifts given in support of the Bridge Garden. The map also serves as a therapeutic tool used in patient care.
Read MoreSuperior donor relations programs integrate four key characteristics so that systems thinking and creativity can co-exist. Doing so generates a better work product, improves collaboration and job satisfaction for your staff, and allows you to monitor and further improve your donor relations program over time.
Read MoreA project may be difficult but that doesn’t necessarily make it complex. Difficulty is encountered when expectations around one or more of the three traditional factors in project management – quality, schedule, and budget – are hard to meet. Complex projects are, on the other hand, inherently complicated. They have factors that don’t exist in the traditional project management model.
Read MoreNonprofits are subjected to persistent criticism around the practice of naming opportunities. The questions being lobbied are not new. Students, faculty, under-represented constituents, and the media have pointed to the disparities, if not the outright hypocrisy, in how naming rights are awarded. Who is being honored and why? Most often, the answer is the donor making the largest gift.
In light of the current focus on systemic racism, some organizations are considering naming rights removal often under daily pressure from the press. Many nonprofits are coming to terms with the risks inherent in the naming of institutional assets and facing the reality that ethical challenges may come from aligning with the ever-evolving legacies of individual, fallible people.
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